The Ever-Evolving Enterprise: Guidelines for Creating Your Company's Future

(Hardback)

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Description

This insightful guide showcases a new psychological framework through which business leaders can transform themselves and their organizations. "Most managers," author Stephen C. Harper writes, "do not understand what is involved in transforming organizations." His book, The Ever-Evolving Enterprise: Guidelines for Creating Your Company's Future, is intended to remedy that, focusing on ten areas proactive business leaders must address as they guide their companies through everyday activities and into the future. The book stresses the need for firms to evolve to remain in sync with an ever-changing marketplace. It explores the multifaceted nature of transformational leadership and offers specific guidelines, ideas, and techniques leaders can institute to seize new opportunities and develop innovative products and services that offer sustainable competitive advantages. But it also invites executives to take a closer look at how they lead their firms, promoting a fresh psychological framework that will keep business leadersand their companiesanticipatory, perceptive, agile, innovative, results-oriented, and able to execute so that their visions become realities.

Author Bio

Stephen C. Harper, PhD, is the Progress Energy/Betty Cameron Distinguished Professor of Entrepreneurship at the University of North Carolina, Wilmington.