The Growth Map: Economic Opportunity in the BRICs and Beyond

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Description

How will the world look when the West is no longer in charge Ten years ago, Jim O'Neill predicted that globalization would help Brazil, Russia, India and China (the BRICs) - busy, ambitious countries full of raw materials - overtake the largest Western economies. With all four BRIC nations set to do just that, no other idea has proved as significant for the new century. But these changes have provoked business and political uncertainty and in The Growth Map O'Neill examines what is coming next. Can the BRICs sustain their exceptional growth Which nations will come next And what, for all of us, does the future hold

Reviews

There is no better guide to the new map of the economic world than Jim O'Neill -- Niall Ferguson, author of The Ascent of Money and Civilisation
O'Neill has redefined how investors and Western business leaders see the world. This book tells the unlikely story of how O'Neill developed this path-breaking idea... lively, powerful and highly accessible -- Gillian Tett * Financial Times *
Jim O'Neill challenges the lazy consensus and persuades us that the great swing to the East should be welcomed rather than resented by an anxious West. This is a book we all needed -- Sir Martin Sorrell, CEO, WPP
O'Neill has changed how the world thinks about economic growth - and how the BRICs think about themselves -- Lloyd Blankfein, chairman and CEO, Goldman Sachs
Jim O'Neill is Goldman Sachs' rock star * Business Week *
Eye-catching, startling . . . has many merits * Management Today *
Reveals the next stages in the progress of the non-Western economies which have come to dominate corporate life across the world * Daily Telegraph *
A passionate riff on the subject. O'Neill's enthusiasm for the BRIC story stands out * The Financial Times *
The top foreign-exchange economist anywhere in the world in the past decade -- Gavyn Davies, former BBC chairman
The guru of Goldman Sachs has long been ahead of the curve -- Blake Hounshell, Foreign Policy

Author Bio

Jim O'Neill is Chairman of Goldman Sachs Asset Management. He joined Goldman Sachs in 1995, rising to chief economist, and in 2001 he led the team that conducted the original BRIC analysis. He is a member of the boards of the UK Royal Economic Society, Itinera and Bruegel, and also chairman of the charity SHINE. He has a lifelong passion for Manchester United FC, and has served as a non-executive director of the club's board.