Available Formats
Anticipations and Purchases: An Analysis of Consumer Behavior
By (Author) Francis Thomas Juster
Princeton University Press
Princeton University Press
28th June 2016
United States
Tertiary Education
Non Fiction
Behavioural economics
Sales and marketing
658.8342
Hardback
322
Width 152mm, Height 235mm
624g
The author is concerned with whether or not surveys of consumer anticipations can improve predictions of purchase behavior relative to predictions that use only objective variables obtainable at the same date. The basic objective of the study is improved predictions of changes over time. Originally published in 1964. The Princeton Legacy Library