The Murdoch Method: Notes on Running a Media Empire

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Description

An exclusive, insider viewpoint on the "Murdoch Method" from his right-hand man and advisor, Irwin Stelzer.

Rupert Murdoch is one of the most notorious and successful businessmen of our age. Now, for the first time, an insider within the Murdoch empire reveals the formidable method behind the man. Irwin Stelzer, an advisor to Murdoch for 35 years reveals what makes Rupert tick and how he grew from humble beginnings as the owner of an Adelaide newspaper, to becoming the head of a globe-circling enterprise worth over $50 billion.

But this isn't just a straight-forward business memoir. Rather, Stelzer explores what makes Murdoch so unique: whether that be down to his love of taking risks, his mistrust of the establishment, or his unconventional management style. Revealing what really happened during Murdoch's most infamous moments, Stelzer examines how Murdoch navigated both his success and his failures: including his tussles with regulators, his doomed foray into social media, his victories over trade unions, and how he handled the fallout of the News of the World phone-hacking scandal.

Venerated, despised, admired and mistrusted, Murdoch has left an indelible imprint on the world of business, media, and politics. Read this engrossing account to find out how he did it.

Reviews

Want to be a newspaper proprietor A movie mogul An icon Irwin Stelzer's inside knowledge shows us how it's done. * Baron Maurice Saatchi co-founder, Saatchi and Saatchi *
The author's close relationship with Rupert Murdoch gave him his biggest advantage as a biographer - special insights into the man and his motives - but also his biggest problem: the temptation to be too lenient when criticism was objectively justified. Irwin Stelzer has traversed this minefield with a sense of humour, great writing skill, and a sincere effort to achieve scholarly detachment. * David Green Chief Executive of Civitas *
Instructive and entertaining... It takes the independence and acuity of a friend - and at the same time an arm's-length adviser of someone of Irwin Stelzer's standing - to convey brilliantly an analysis of the risks that Murdoch has taken on the road to success. * Lord Salisbury - former Leader of the House of Lords *
A fascinating account of the organisational approach Rupert utilised in building a great entrepreneurial media empire. * John Malone - media mogul and chairman of Liberty Media *
Stelzer provides great insights into Murdoch and great lessons for risk taking and people-managing. * Barry Diller Chairman of Expedia Inc. and former Chairman and CEO of Fox, Inc. *
Rich in anecdote... Stelzer writes about Murdoch in this book from a unique perspective * Sunday Times *
A finely balanced assessment of the media mogul's sprawling empire - written by his right-hand man. * The Guardian *
Excellent * Standpoint *

Author Bio

Irwin Stelzer is a consultant on market strategy for U.S and U.K industries. He worked closely with Rupert Murdoch for 35 years. He has a regular column in the Sunday Times and is an occasional contributor to the Guardian, the Daily Telegraph and the New Statesman. He has received the ICAP Comment Award for Economics Commentator of the Year and has a Doctorate in Economics from Cornell University. He resides in London and the United States.