Successful Pitching For Business In A Week: Teach Yourself
By (Author) Patrick Forsyth
John Murray Press
Teach Yourself
14th May 2013
United Kingdom
General
Non Fiction
Management and management techniques
658.4012
Paperback
128
Width 129mm, Height 199mm, Spine 9mm
130g
The book focuses on the special nature of winning significant business in competitive
markets in pitches involving several formal stages. It will:- Review the essential processes of making complex sales and the role of coretechniques of persuasion- Show how to handle initial contacts and meetings and obtain a clear brief regardingcustomer/client needs- Demonstrate the process of analysing client needs and putting clear and persuasiveproposal documents in writingSunday: What is a pitchMonday: Initial contactTuesday: Planning a powerful responseWednesday: Putting proposals in writingThursday: Preparing a formal presentational pitchFriday: Making the presentationSaturday: Follow-up action and the power of persistencePatrick Forsyth runs Touchstone Training & Consultancy, and has many years of experience as a consultant and trainer.