What Bears Teach Us

(Hardback)

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MARKETING & PROMO:

National, regional, and subject-specific print features, excerpts, review coverage, broadcast and television interviews

Blogger outreach, online ads, and social media campaigns

Publicity and promotion in conjunction with authors speaking engagements

Outreach to subject-specific organizations, markets, and festivals

Outreach to travel and tourism organizations

Electronic and print blads

Excerpts available

KEY SELLING POINTS:

Bears are a vital species and constantly in the media due to their interactions with humans and the constant threats to their habitat.

Explores the complex behavioural characteristics of North Americas largest land carnivores by examining the bearhuman relationship from the bears perspective.

Looks at the issues surrounding bear and human interactions in the ever-shrinking wilderness.

Explains how our perception of bears has changed over the past 100 years and how that has influenced land management and rural development (e.g., from building bleachers at park dumps to watch bears feed to completely separating people and bears with aversive conditioning programs).

Each chapter in the book is written and designed to help change the reader's perception of bears by increasing their understanding of bears and the animal's foundational character traits.

Bears are complex animals they think, process events, and make decisions on how to react to stimulus. They also have the ability to learn, meaning that the way they react to the same stimulus will change over time.

Everyone who recreates or even thinks about recreating in bear habitat has a relationship with bears.

The authors make references to the current bear biology literature, breaking down current scientific understanding for the general reader and nature enthusiast.

Includes stories from the field from both the author and photographer, along with other bear biologists from around North America, highlighting some of those special moments when they connected with a bear.

Heavily illustrated with a wide variety of stunning colour photographs by John E. Marriott.

Author Bio

Sarah Elmeligi has been working with bears for nearly 20 years. After completing her masters research examining the impacts of bear-viewing tourism on bear behaviour in the Ktzim-a-deen Grizzly Bear Sanctuary on the northern tip of the Great Bear Rainforest in British Columbia, she completed her PhD studying grizzly bear habitat use of hiking trails in the Canadian Rocky Mountain national parks. She currently lives in Canmore, Alberta, with her husband and daughters.