Communication Impact: Designing Research That Matters
(Paperback)
Publishing Details
Communication Impact: Designing Research That Matters
By (Author) Susanna Hornig Priest
Contributions by Traci L. Anderson
Contributions by Chike Anyaegbunam
Contributions by Robert Balfour
Contributions by Marjan de Bruin
Contributions by Wai Hsien Cheah
Contributions by Tara L. Crowell
Contributions by Thomas R. Donohue
Contributions by Lynne Edwards
Contributions by Elissa Foster Jennifer L. Gregg
Bloomsbury Publishing PLC
Rowman & Littlefield Publishers
7th January 2005
United States
Classifications
General
Non Fiction
302.2
Physical Properties
Paperback
288
Width 148mm, Height 227mm, Spine 17mm
372g
Description
Designed as an alternative stand-alone text or supplement to conventional research methods texts, Communication Impact introduces methods through engaging narrative descriptions of actual research projects driven by contemporary real-world questions. Each chapter addresses a different method, including community-based research, research on organizations and institutions, problem-focused research, cross-cultural research, and research on new technologies. Visit our website for sample chapters!
Author Bio
Susanna Hornig Priest is associate professor and director of research at the College of Mass Communications and Information Studies at the University of South Carolina.
