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Political Humour and Zimbabwean Identity on Social Media Platforms

(Hardback)


Publishing Details

Full Title:

Political Humour and Zimbabwean Identity on Social Media Platforms

Contributors:

By (Author) Mbongeni Jonny Msimanga
By (author) Mbongeni Jonny Msimanga

ISBN:

9781666943283

Publisher:

Bloomsbury Publishing PLC

Imprint:

Lexington Books/Fortress Academic

Publication Date:

29th January 2025

Country:

United States

Classifications

Readership:

Professional and Scholarly

Fiction/Non-fiction:

Non Fiction

Other Subjects:

Media studies
Literary studies: fiction, novelists and prose writers
Humour

Dewey:

968.91052

Physical Properties

Physical Format:

Hardback

Number of Pages:

194

Dimensions:

Width 152mm, Height 229mm

Description

Political Humour and Zimbabwean Identity on Social Media Platforms by Mbongeni Jonny Msimanga studies Zimbabwean digital political communication to investigate how political satire constructs, critiques, contests, mediates, and negotiates national identity. Focusing on Bustop and Magamba TV, two YouTube channels that specialise in satiric political skits, this book demonstrates what it means to be a Zimbabwean, and who or what authorises such belonging. Msimanga traces contestations of Zimbabwes national identity since independence in 1980, refracted by the Gukurahundi genocide, questioning national sovereignty and national security, the fast-track land reform programme, and human rights abuses perpetrated by the incumbent ZANU-PF government. This book provides a conceptual framework that deploys a context-sensitive understanding of satire relevant to the global south and to Zimbabwe. Msimanga concludes that Magamba and Bustop TV are successful in utilising opportunities inherent in the inflection point and crossroads facing Zimbabwe to open and amplify new spaces for contesting, negotiating, and critiquing what it means to belong to the national project.

Reviews

In this compelling book, Mbongeni Jonny Msimanga explores the dynamic intersection of political satire, national identity, and youth-led resistance in Zimbabwes digital landscape. The book offers a nuanced analysis of satirical content produced by Magamba and Bust Stop TV, demonstrating how these platforms challenge the ruling partys narrative and expose sociopolitical realities. By examining the historical context of Zimbabwes political landscape and the role of media and activism, Msimanga provides a rich understanding of the power of satire as a tool for dissent and democratic change. His framework of dissident satire, grounded in African cultural practices and theoretical perspectives, further enriches this insightful study, making it a valuable contribution to the study of media, youth and politics in Africa. -- Francis B. Nyamnjoh, University of Cape Town
Mbongeni Jonny Msimangas Political Humour and Zimbabwean Identity on Social Media Platforms is a thoughtful, well-researched, and theoretically-sound volume that adds to knowledge about the deterritorialisation of critical political communication from physical spaces dominated by monolithic, state-controlled media mouthpieces to social media platforms in cyberspace. By deploying humour as the main weapon of their performative activism and political communication, Magamba and Bus Stop TV opened up the monolithic, state-controlled space of political communication in Zimbabwe to a multiplicity of narratives of difference, national identity, and the very notion of Zimbabweanness. These channels also use humor as a tool of subtle resistance against the static, shop-worn nationalistic and identitarian discourses of the authoritarian regime of Zimbabwe, resisting majoritarian ethno-nationalist marginalization, repression, erasure of the minority, political intimidation and perpetual climates of fear. Through this work, Msimanga demonstrates the reality that social media platforms have become arenas of counter discourses, spaces of contestation, and of speaking truth, albeit humorously and obliquely, to the powers that be. -- Lyombe Eko, Texas Tech University
Mbongeni Msimanga's seminal work introduces a nascent theoretical framework for understanding how subalterns, through satirical dissidentiality, challenge power structures, even while facing potentially fatal consequences. By exploring these daring acts of creative defiance, Msimanga offers fresh insights into the evolving nature of protest cultures and political expression in oppressive environments, making this book essential reading for scholars of political science, media studies, and cultural resistance. -- Trust Matsilele, Birmingham City University
A much-needed book that updates and leads us into rethinking the role of media and use of humour and satire in African politics. It magnifies the Zimbabwean problem, how it has been humorously engaged with and the possibilities of humour as a political tool that might lead to change. -- Shepherd Mpofu, University of South Africa

Author Bio

Mbongeni Jonny Msimanga is post-doctoral fellow at the Johannesburg Institute of Advanced Study (JIAS), South Africa.

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