Available Formats
Beyond the Male Idol Factory: The Construction of Gender and National Ideologies in Japan through Johnny's Jimusho
By (Author) Yunuen Ysela Mandujano-Salazar
Bloomsbury Publishing PLC
Bloomsbury Academic
8th January 2026
United Kingdom
Professional and Scholarly
Non Fiction
Popular culture
792.06052
Paperback
176
Width 156mm, Height 234mm
A star-making factory without rival, the Japanese talent agency Johnnys Jimusho has brought fame to several generations of male stars singers, actors and performers. Beyond the Male Idol Factory asks what the phenomenon of Johnnys Idols reveals about discourses of masculinity and national identity in contemporary Japan.
Examining the pervasive presence of these stars across a wide range of Japanese media, the book explores how Johnnys Idols act as role models of ideal masculinity and good citizenship as well as entertainers. Taking a wide-ranging cultural studies approach, the book assesses the social, economic and demographic contexts of these familiar stars in post-industrial and post-Bubble Japanese society.
Amid the controversies in the Japanese idol industry, the importance of this book cannot be overstated. Through its careful analysis of the role of male idols in the Japanese national imagination, it reveals how models of masculinity in Japan circulate and are reproduced in the media. * Jason G. Karlin, Professor, University of Tokyo, Japan *
In Beyond the Male Idol Factory, Mandujano-Salazar provides an engaging analysis of the symbolic and ideological roles of male idols in modern-day Japan. This book is an indispensable resource for scholars and students seeking a deeper understanding of celebrity culture in the Asian context. * Yuen Shu Min, National University of Singapore, Singapore *
Yunuen Ysela Mandujano-Salazar is a professor and researcher at the Autonomous University of Ciudad Juarez, Mexico, member of the Mexican National System of Researchers.