Milestone Celebrations in the Age of Social Media: Performativity, Ritual, and Representation
By (Author) Carly Gieseler
Bloomsbury Publishing PLC
Lexington Books/Fortress Academic
29th September 2022
United States
Professional and Scholarly
Non Fiction
Social and cultural anthropology
Gender studies, gender groups
302.231
Hardback
158
Width 160mm, Height 238mm, Spine 18mm
422g
In the decade spanning 2010-2020, social media showcased growing celebrations of lifetime milestones across multiple platforms. Utilizing theoretical and methodological approaches based in cultural studies, Milestone Celebrations in the Age of Social Media analyzes social media phenomena including gender-reveal parties; promposals; publicized marriage proposals; divorce celebrations; and the rites of the Death Positive Movement. As our increased digital capacity ignites competitive consumerism and social media currency, we are emboldened to share and circulate major life events across public platforms. These milestone markers redefine how we communicate about topics including courtship, birth, marriage, divorce, and death. While each trend represents a unique occasion, these celebrations share themes inherent to our human experience in the digital age. Culminating in the wake of the pandemic and its impact on each communal celebration, this book illustrates one of our most vital human drives connection.
Carly Gieseler is associate professor in the Department of Performing and Fine Arts at York College, City University of New York.