Barbie and Ruth: The Story of the World's Most Famous Doll and the Woman Who Created Her
By (Author) Robin Gerber
HarperCollins Publishers Inc
Harper Business
19th May 2010
15th February 2010
United States
General
Non Fiction
Biography: general
Biography: business and industry
Biography: arts and entertainment
Memoirs
Popular culture
Gender studies: women and girls
Management and management techniques
Management: leadership and motivation
General and world history
338.7
Paperback
288
Width 135mm, Height 203mm, Spine 16mm
236g
"Barbie and her creator, the sharp-elbowed gal who built the biggest toy company, have a story to tell." -Time Barbie and Ruth by Ruth Gerber is the remarkable true story of the world's most famous toy and the woman who created her. It is a fascinating account of how one visionary woman and her product changed an industry and sparked a lasting debate about women's roles. At once a business book, a colorful portrait of an extraordinary female entrepreneur, and a breathtaking look at a cultural phenomenon, Barbie and Ruth is a must read for anyone who ever owned a Barbie doll-a book Publishers Weekly calls, "a stirring biography...a fine study of success and resilience."
"This stirring biography is a fine study of success and resilience." -- Publishers Weekly "Gerber's smoothly-written biography paints a fearless business woman as a devoted wife, a too-busy mother and a rock-'em-sock-'em executive." -- New York Post "Barbie and her creator, the sharp-elbowed gal who built the biggest toy company, have a story to tell." -- Time magazine
Robin Gerber is the author of several books, including Leadership the Eleanor Roosevelt Way, Katharine Graham, and the novel Eleanor vs. Ike. As a national commentator on women, leadership, and politics, her writing appears frequently in national newspapers, and she writes one of the most popular columns for Readers Digest, You Be the Judge. She lives in Bethesda, MD.