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TD 63-73

(Hardback, Expanded Edition)


Publishing Details

Full Title:

TD 63-73

Contributors:

By (Author) Ben Bos

ISBN:

9780993231605

Publisher:

Unit Editions

Imprint:

Unit Editions

Publication Date:

31st December 2023

Edition:

Expanded Edition

Country:

United Kingdom

Classifications

Readership:

General

Fiction/Non-fiction:

Non Fiction

Main Subject:

Physical Properties

Physical Format:

Hardback

Number of Pages:

520

Dimensions:

Width 190mm, Height 240mm

Description

TD 63-73: Total Design and its pioneering role in graphic design was first published in 2011, selling out almost immediately. This new and expanded edition of TD 63-73 is a unique insider's account of Total Design's golden period.

The book describes how a band of idealistic Dutch designers came together to form one of the first multidisciplinary design groups - one that helped shape the future of design in Europe and beyond.

Total Design began in Amsterdam in 1963. Ben Bos joined the founders (Wim Crouwel, Benno Wissing, Friso Kramer and the Schwarz Brothers) from the outset. Together and individually, they set new benchmarks for typography, identity design, cultural design, exhibition design and product design. TD 63-73 contains hundreds of images from the TD archive, and in Ben Bos's text the reader is given a personal history of a design group that remains as important today as it did when it launched in 1963.

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