Typorama: The Graphic Work of Philippe Apeloig

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Description

A consistent vision pervades the design of Philippe Apeloig. He has crafted a visual language strongly connected to rhythm, structure, pattern, space and choreography, a language that invites us to wander through a thicket of letters, lines and shapes that coalesce into something magical.

Apeloig's career began in 1985 when he designed the poster for the Muse d'Orsay's first exhibition, 'Chicago, Birth of a Metropolis'. He has since created many more seminal posters and his own typefaces, including Octobre and Drop.

This book, originally published to accompany a major exhibition at the Muse des Art Dcoratifs, Paris, surveys and explores the entirety of Apeloig's graphic design process and philosophy, reproducing posters, logos, visual identities, books and animations, and analysing the influences that fuel his work.

Reviews

A typographic feast that showcases modern work, exploring his creative process along with his personal and artistic motivations.-- "Print Magazine"
More than a collection of images. . . . The section of sketches is what proves to be most illuminating; the stormy mind of Apeloig unfolds as he brainstorms and experiments on paper and in digital form.-- "Cool Hunting"
Typorama could be required design history reading, but its real value lies in [the] examples of the creative process. Will the lessons be lost on today's designers, who work in a nanosecond, nanobyte world Will they want to spend the time that the volume demands One can only hope the answer is yes.-- "Communication Arts"
Will become essential reading for anyone with an interest in the recent history of graphic design.-- "Juxtapoz"

Author Bio

Ellen Lupton is the curator of contemporary design at the Smithsonian's Cooper-Hewitt, National Design Museum in New York, and the author of several books.

Alice Morgaine was artistic director of the Verrire-Herms gallery in Brussels from 1999 to 2012, and previously worked as a journalist with L'Express and Jardin des modes. She is now an advisor to the artistic director of Herms.

Tino Grass is a Cologne-based graphic designer. Since 2008 he has been teaching visual communication and typography in several universities.