Cold War on the Home Front: The Soft Power of Midcentury Design
By (Author) Greg Castillo
University of Minnesota Press
University of Minnesota Press
1st March 2010
United States
General
Non Fiction
Consumerism
745.209045
Paperback
304
Width 178mm, Height 229mm, Spine 18mm
The first in-depth history of how domestic environments were exploited to promote the superiority of either capitalism or socialism on both sides of the Iron Curtain, Cold War on the Home Front reveals the tactics used by the American government to seduce citizens of the Soviet bloc with state-of-the-art consumer goods and the reactions of the Communist Party.