Yves Bhar fuseproject: Designing Ideas

(Hardback)

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Description

Since founding his studio fuseproject in 1999, Yves Bhar has redefined the role of the designer, expanding his work to encompass client commissions alongside public-sector work and entrepreneurial engagements. In doing so, Bhar has produced groundbreaking, award-winning designs that have had a positive impact on the well-being of people in developing countries and impoverished communities, creating everything from laptops and spectacles for children to stylish electronics. His clients have included MIT Media Lab, BMW, Microsoft, Swarovski and many more.

A comprehensive retrospective of Bhar's twenty-year career, this book presents his work in topical thematic chapters - 'Reducing', 'Sensing', 'Transforming', 'Giving', 'Humanizing' and 'Scaling' - and explores over sixty projects in detail, through text descriptions, sketches and exquisite studio photography. Offering thorough and sometimes personal insights into the conception, process and production of some of the most recognized pieces of contemporary design, this monograph illuminates the designer's particular fusion of creativity and commercial savvy, as well as his studio's expertise in combining the latest Silicon Valley technologies with social responsibility and business acumen.

With 730 illustrations in colour

Reviews

'A 350-plus-page wonder cabinet crammed with every kind of project, product, initiative, and environment imaginable. You can read it not only as a timeline of Bhar and his two decades with Fuseproject, but of 21st-century design in general, with its preoccupations laid out page by page, from tech to lifestyle to sustainability. The book is unusually conversational (the text is, in fact, a dialogue-like collaboration with the journalist Adam Fisher), an amiable and frank journey into the twists and turns of the design process' - Vanity Fair
'Captures Behars peerless ability to shape and direct how a product or service can best be streamlined for our new era of digitally driven, algorithmically guided consumption Behar believes strongly in designs transformative power' - Wallpaper*
'A comprehensive retrospective of [Bhar's] 20-year career... In many ways, this book can be understood as an exploration of what constitutes design in contemporary culture' - Fast Company
'Exemplary design also has a history of making mystifying technology easy to use. Yves Bhar has built his studio, Fuseproject, on doing just that ... In [this book], he gives us, with the help of the journalist Adam Fisher, a peek into his process' - Wall Street Journal

Author Bio

Yves Bhar established his studio, fuseproject, in San Francisco in 1999. The studio has won numerous awards and accolades and has been the subject of several international exhibitions. Adam Fisher is a writer and journalist based in San Francisco. He is the author of Valley of Genius: The Uncensored History of Silicon Valley.