The Chinese Television Industry
By (Author) Sir Michael Keane
Bloomsbury Publishing PLC
BFI Publishing
7th July 2015
United Kingdom
Tertiary Education
Non Fiction
791.45095109051
200
Width 152mm, Height 232mm, Spine 16mm
340g
Television is a massive industry in China, yet fewer people are watching television screens. This ground-breaking study explores how television content is changing, how the Chinese government is responding to the challenges presented by digital media, and how businesses are brokering alliances in both traditional and new media sectors.
Michael Keane is Professor of Chinese Media at Curtin University, Australia. He is the author of Creative Industries in China: Art, Design and Media (2013) and co-editor of Chinese Media: Critical Concepts and Cultural Studies (2013), among many other titles.