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(Paperback)
By: Al Ramadan
ISBN: 9780349411361
Readership/Audience: Tertiary Education
Publication Date: Jun 2016
UK Publication Date: 14th June 2016
Publisher: Little, Brown Book Group
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The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time.
(Hardback)
By: A.G. Lafley
ISBN: 9781422187395
Readership/Audience: Professional and Scholarly
Publication Date: Feb 2013
Publisher: Harvard Business Review Press
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Former P&G CEO AG Lafley and Rotman School Dean Roger Martin provide a powerful framework that demystifies and simplifies strategy, enabling individuals at every level of an organisation to make sound strategic choices.
(Paperback)
By: Scott Galloway
ISBN: 9780552178211
Readership/Audience: Tertiary Education
Publication Date: Jan 2022
UK Publication Date: 7th October 2021
Publisher: Transworld Publishers Ltd
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(Paperback)
By: Harvard Business Review
ISBN: 9781633697942
Readership/Audience: General
Publication Date: Dec 2019
Publisher: Harvard Business Review Press
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With the latest psychological research and practical advice from leading experts, readers will learn how to use soft power to persuade others, fix unhealthy power dynamics in a team, use compassion to connect better with others, and remain ethical in choices and actions.
(Paperback)
By: William D. Cohan
ISBN: 9780141991221
Readership/Audience: Tertiary Education
Publication Date: Mar 2024
UK Publication Date: 30th November 2023
Publisher: Penguin Books Ltd
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(Hardback)
By: Bill Schaninger
ISBN: 9781647824853
Readership/Audience: General
Publication Date: Nov 2023
Publisher: Harvard Business Review Press
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(Hardback)
By: Patty McCord
ISBN: 9781939714091
Readership/Audience: General
Publication Date: Mar 2018
Publisher: Missionday
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"From the Co-Creator of NETFLIX Culture Deck."
(Paperback)
By: Robert Cialdini
ISBN: 9781847941435
Readership/Audience: General
Publication Date: May 2017
UK Publication Date: 20th April 2017
Publisher: Cornerstone
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Intends to transforms the way we think about the craft of persuasion. Drawing on research, and packed with case studies, this book offers new insights into the art of winning people over: it isn't just what we say or how we say it that counts, but also what goes on in the moments before we speak.
(Paperback)
By: Stu McLaren
ISBN: 9781401993498
Readership/Audience: General
Publication Date: Feb 2025
Publisher: Hay House Inc
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(Hardback, Revised edition)
By: Ajay Agrawal
ISBN: 9781647824679
Readership/Audience: General
Publication Date: Mar 2023
Publisher: Harvard Business Review Press
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(Paperback)
By: Harvard Business Review
ISBN: 9781625270863
Readership/Audience: General
Publication Date: Mar 2014
Publisher: Harvard Business Review Press
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(Paperback)
By: DK
ISBN: 9780241538005
Readership/Audience: Tertiary Education
Publication Date: Mar 2022
UK Publication Date: 17th March 2022
Publisher: Dorling Kindersley Ltd
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(Paperback)
By: William Poundstone
ISBN: 9781921640957
Readership/Audience: General
Publication Date: Feb 2011
Publisher: Scribe Publications
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People used to download music for free; then Steve Jobs convinced them to pay for it. How By charging 99 cents. William Poundstone reveals the hidden psychology of value. The new psychology of price dictates the design of price tags, menus, rebates, 'sale' ads, mobile-phone plans, real estate offers, wage packages, and corporate buyouts.
(Paperback)
By: Paul Browning
ISBN: 9780702262715
Readership/Audience: General
Publication Date: Mar 2020
Publisher: University of Queensland Press
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When trust is destroyed in the workplace, how do you restore it
(Hardback)
By: Amanda Scardamaglia
ISBN: 9781925556490
Readership/Audience: General
Publication Date: Jun 2020
Publisher: Melbourne Books
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(Hardback)
By: Mike Michalowicz
ISBN: 9780735214149
Readership/Audience: General
Publication Date: Mar 2017
UK Publication Date: 21st February 2017
Publisher: Prentice Hall Press
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(Hardback)
By: Christian Schuh
ISBN: 9781647821395
Readership/Audience: Professional and Scholarly
Publication Date: Nov 2022
Publisher: Harvard Business Review Press
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(Paperback)
By: Matthew Crain
ISBN: 9781517905057
Readership/Audience: General
Publication Date: Nov 2021
Publisher: University of Minnesota Press
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"Profit over Privacy gives internet surveillance a much-needed origin story by chronicling the development of its most important historical catalyst: web advertising"--
(Hardback)
By: Parker Charles Stevenson
ISBN: 9781637745670
Readership/Audience: General
Publication Date: Nov 2024
UK Publication Date: 19th November 2024
Publisher: BenBella Books
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Profit Pillars is the entrepreneurs guide to building a more profitable online business, even if they do not consider themselves a numbers person, by understanding and utilizing the four profit pillars.
(Paperback)
By: DK
ISBN: 9780241487396
Readership/Audience: Tertiary Education
Publication Date: Nov 2021
UK Publication Date: 23rd December 2021
Publisher: Dorling Kindersley Ltd
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(Hardback)
By: Joe Knight
ISBN: 9781422144176
Readership/Audience: Professional and Scholarly
Publication Date: Jun 2012
Publisher: Harvard Business Review Press
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(Paperback)
By: Kory Kogon
ISBN: 9781637740507
Readership/Audience: General
Publication Date: Jan 2024
UK Publication Date: 16th January 2024
Publisher: BenBella Books
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No project management training No problem!
(Paperback)
By: Melanie Deziel
ISBN: 9781774582015
Readership/Audience: Professional and Scholarly
Publication Date: Jan 2023
UK Publication Date: 28th October 2022
Publisher: Page Two Books, Inc.
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Melanie Deziel and Phil M. Jones reveal powerful content marketing strategies that make a winning case for your brand.
(Paperback)
By: Amit Katwala
ISBN: 9781847943262
Readership/Audience: Professional and Scholarly
Publication Date: Oct 2021
UK Publication Date: 17th June 2021
Publisher: Cornerstone
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He describes the competing efforts of the likes of Google, Microsoft and Chinese companies Tencent and Alibaba to create a viable quantum computer, and the different routes they have taken to meet the immense technical challenges involved.
