(Paperback, 2nd edition)

"A practical, easy-to-use introduction to costing for the fashion industry for general fashion students who lack any accounting experience"--

(Paperback, 2nd edition)

Provides an insider's look into how creative presentations impact the introduction or sale of fashion and other products at the trade and consumer levels. The entire spectrum of professionals who use creative presentations is covered. Forms of presentations discussed range from visual boards to couture and pret-a-porter fashion shows.

(Hardback)

(Hardback)

Introduces the concepts and practices that help students build, develop, and work with fashion brands. This title covers how branding and merchandising activities are interrelated and interdependent with respect to marketing fashion-related products.

(Paperback)

(Paperback)

This much needed text will provide information regarding the introduction, making and machine the industry calls Fashion Marketing.

(Paperback, 3rd edition)

(Hardback)

(Paperback)

"An example-led introduction to how fashion merchandise gets from factory to retailer, from building a customer base and navigating trade shows to working with trend forecasting companies and assessing changing economic environments"--

(Hardback)

Examines the relationship between metropolitan modernity and fashion culture. This book looks at the significance of certain key sites in fashion's world order and at transformations in the connections between key cities. It explores the relationship between major metropolises and the production, consumption, and mythologizing of fashion.

(Paperback)

Examines the relationship between metropolitan modernity and fashion culture. This book looks at the significance of certain key sites in fashion's world order and at transformations in the connections between key cities. It explores the relationship between major metropolises and the production, consumption, and mythologizing of fashion.

(Hardback)

This book sources interviews with scholars, urban designers, music experts, financial analysts, retailers, and hip hop celebrities to chronicle the compelling story of how hip hop transformed the fashion world and exploded into a $3 billion clothing industry.

(Hardback, Second Edition)

This second edition of Historical Dictionary of the Fashion Industry contains a chronology, an introduction, appendixes, a bibliography. The dictionary section has over 1,400 cross-referenced entries on designers, models, couture houses, significant articles of apparel and fabrics, trade unions, and the international trade organizations.

(Hardback)

How did America's largest clothing retailer, an institution that changed the way Americans shopped and dressed, manage to rise so fast, and then fall so hard This work covers the boom years of this corporation, the acquisitions that soured, and the product strategies that failed.

(Paperback)

(Paperback)

(Paperback)

(Paperback)

Research is the foundation for understanding consumers and making informed decisions. This title offers tools for students and professionals to analyze and develop critical thinking skills and sift through what is read and seen to understand the target market for which they design, buy, market, or manage in the fashion industry.

(Paperback)

Follows 5 companies who have successfully implemented sustainable practices that are rooted in their place of origin.

(Paperback)

Provides a broad overview of fashion accessories. Not only does this book focus on individual categories of fashion, but also examines the components from which accessories are constructed. This encyclopedia can be useful to anyone seeking information about fashion accessories.

(Hardback)

(Paperback)

It is commonly known that fashion is big business, yet little has been written on the phenomenon of the fashion system. This book unites theory and practice to provide a series of snapshots taken from different perspectives of the fashion business in the second half of the 20th century.

(Hardback)

It is commonly known that fashion is big business, yet little has been written on the phenomenon of the fashion system. This book unites theory and practice to provide a series of snapshots taken from different perspectives of the fashion business in the second half of the 20th century.

(Paperback)