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In this guide to the language of contemporary American politics, Binning offers descriptions of terms such as "soft money", "gerrymandering", and "blanket primary". Examples are offered to help clarify definitions. This encyclopaedia explains campaign finance reform laws and the Voting Rights Act.

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A dedicated politician who has served as a congressman and state legislator defines the formidable challenge for progressives after the November 2016 electionand explains how to bring back leaders focused on working in the broad center of politics in order to get things done for the people.

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An in-depth look into how the news media frame referendum campaigns, based on the coverage of the 2014 Scottish independence referendum. An analysis of the factors at play in journalistic coverage of complex and highly contested political campaigns -- .

(Paperback)

An in-depth look into how the news media frame referendum campaigns, based on the coverage of the 2014 Scottish independence referendum. An analysis of the factors at play in journalistic coverage of complex and highly contested political campaigns -- .

(Paperback)

With the use of diagrams this work examines the non-partisan processes involved in defining new constituencies, in detail, illustrating how they operate and stresses the important role of tactical voting in the production of recent election results.

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This sequel to the author's "The New Germany Votes" analyzes the effect of unification on German electoral politics, focusing on the 1994 Bundestag elections. It is intended as a comprehensive overview of the social and political forces shaping electoral politics in Germany in the 1990s.

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Provides an ethnographic portrait of two political campaigns, New Jersey Democrat Linda Stender's and that of Democratic Congressman Jim Himes of Connecticut, who both ran for Congress in 2008. This title examines how American political operatives use "personalized political communication" to engage with the electorate.

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John Howard and Kevin Rudd prepare to fight the battles of their careers. In one camp is the most experienced politician in the country; and, in the other is a rookie politician who seems unable to put a foot wrong. This work takes us behind the scenes of both parties on the announcement of the election campaign.

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This study presents the theoretical areas that political communication consultants draw upon in making strategic and tactical decisions in political campaigns. It investigates the motivations for using a particular strategy and the effects on the voting public.

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Stanley Kelley, Jr., offers a new way of interpreting election outcomes without relying on the kind of arbitrary speculation usually elicited by this and other questions. He examines presidential elections from 1952 to 1981), with emphasis on the Johnson and Nixon landslides. Originally published in 1983. The Princeton Legacy Library uses the lat

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Concentrating upon the candidates' own perceptions of the need to build coalitions that will elect them, he raises questions that go to the heart of presidential politics: how have changes in presidential campaigns influenced candidate strategies how did the candidates use rhetoric, campaign travel, and symbolism in their coalition building

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It provides the means necessary to analyze political commercials, and by presenting the motives behind advertising strategies and tactics used in contemporary politics, the authors seek to free their readers from the inherent manipulation in political advertising.

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Voters often desert a preferred candidate for a more viable second choice to avoid wasting their vote. Likewise, parties to a dispute often find themselves unable to agree on a fair division of contested goods. This book shows how social-choice and game theory could make political and social institutions more democratic.

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Focusing her attention on the audience, Diana Owen investigates the way people process media messages during campaigns. Focusing on candidate advertisements, newspaper and television news stories, poll results, and presidential debates, she also ties voters' general media use habits to the way they receive and process media messages.

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A comparative study of the political communication processes in the United States and France which brings together researchers from both countries to examine differences and similarities between the media's involvement in each nation's 1988 presidential election campaign.

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While the 2000 presidential election had a number of unique features, including the decisive role of the Supreme Court, it actually was quite similar to three earlier television-age campaigns. For the fourth time since 1960, an incumbent president retired and his party nominated the vice president as a potential successor.

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A comparative analysis of the presidential selection process in the United States, Russia, and France.

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Examines the process of German unification from the perspective of the political parties, their voters and the parliamentary system. Specialists offer an analysis of the attempts by the established German parties to address the problems of German union as a policy goal and to deal with the internal party changes induced by the events of 1989/90.

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They found that the news media consistently downplay debate content and instead emphasize their own views on candidate performance--media verdicts influence voters as much as the debates themselves.

Extensive content analyses and more than 2,350 surveys were conducted to analyze media verdicts on the 1988 debates.