(Hardback)

Part of the "Memo to the CEO" series, this book explains an action plan that lets you refocus your sales force on the right customers; channeling resources into your core businesses; and, preparing for bold moves, such as game-changing acquisitions. It positions you to survive a downturn and emerge stronger once the recovery begins.

(Hardback)

Argues that only those brands that tell values-driven stories through the right channels will revolutionize marketing. The author systematically breaks down how communicators can go beyond the sell by creating stories that inspire people not just to listen, but to proselytize.

(Hardback)

The war for talent is heating up in emerging markets. Without enough 'brain power,' multinationals can't succeed in these markets. This title draws on research, amplified with on-the-ground examples from companies as diverse as Google, Infosys, Goldman Sachs, and Siemens.

(Hardback)

Shows how companies are using their understanding of the Internet's brain like powers to create competitive advantage - such as building more effective Web sites, predicting consumer behavior, leveraging social media, and creating a collective consciousness.

(Paperback)

Women [Re]Build: Stories, Polemic, Futures is exemplary in its mission to combine in one resource reflections on the renewal of feminist thought in architecture, challenges to practice made possible by activism, and portrayals of inspiring practitioners who pave the way for future women architects.

(Paperback, Second Edition, Second edition)

(Hardback)

(Hardback)

(Hardback)

Provides an in-depth study of agrarian capitalist developmental in Brazil. -- .

(Hardback)

Based on research and study, this book presents management techniques for leveraging the knowledge of mature workers, reengaging disillusioned mid-career workers, and attracting and retaining talented younger workers.

(Hardback)

Companies have excelled by treating customers as markets of one offering them personalized buying experiences. This book shows how exceptional companies are tailoring work experiences to employees' talents and interests - customizing job duties, training, recognition, and even compensation, work schedules, and performance appraisals.

(Hardback)

Focusing on knowledge management, this book establishes the enduring vocabulary and concepts, and serves as a hands-on resource for fast companies that recognize knowledge as the only sustainable source of competitive advantage. It examines how all types of companies can effectively understand, analyze, measure, and manage their assets.

(Paperback)

Establishes the vocabulary and concepts in the field of knowledge management. This book examines how various types of companies can understand, analyze, measure, and manage their intellectual assets, turning corporate wisdom into market value. It also presents an approach to catalogue and store knowledge.

(Paperback)

(Paperback)

(Paperback)

(Paperback)

(Hardback)

The world looks far different today than it did before the global financial crisis struck. This title reveals how we're not nearly as globalized as we think we are, and how people around the world can secure their collective prosperity through the approaches to cross-border integration.

(Paperback)

The ultimate introduction for high school students of geography, world development, and globalization.

(Paperback)

(Paperback)

A guide to the business, techniques, and creative skills needed for success. Coverage includes: how to write for videos, speeches, Web sites, and more; how to think strategically; how to find clients, market skills, and develop a portfolio; and how to negotiate and set fees.

(Hardback)

With seven unpublished novels wasting away on his hard drive, Tony Vanderwarker is astonished when John Grisham offers to take him under his wing and teach him the secrets of thriller writing. "The beginning and the end are easy," Grisham tells him. "It's the three hundred pages in the middle that's the hard part."

(Pamphlet)