(Hardback)

Argues that in a world in which information is readily available to everyone, the role of the customer has changed dramatically. This book present four building blocks that helps companies to co-create the future with customers - transparency, access, dialogues, and risk management - and illustrates them through examples from a range of companies.

(Paperback, Revised edition)

The business world seems to have given up on loyalty: many major corporations now lose - and have to replace - half their customers in five years, half their employees in four, and half their investors in less than one. This work shows why companies that ignore these defections face a dismal future of low growth, and shortened life expectancy.

(Hardback)

(Hardback)

We do business in a results-oriented world. Our focus on growth is laudable for its clarity, but one of its downsides is that firms can lose sight of the process: how business gets done and the individuals or employees through whom results are achieved. This leads to compromised decisions and unethical behavior. It is not just what we accomplish th

(Hardback)

We've all watched smart, experienced leaders make flawed - even catastrophic - decisions. How can the risks be reduced And how can you be sure that you're making the right decisions This book shows how the usually beneficial processes of the human mind can become traps. It offers a different model to help us make better decisions.

(Hardback)

(Hardback)

Shows how any member of a distribution channel can learn how to shape an effective, evolving, and mutually beneficial channel strategy. This book outlines 3 disciplines to navigate the complex distribution environment successfully, map the industry channel, build and edit one's own channel, and align and influence one's channel value chain.

(Hardback)

Offers a hands-on action plan for building a cohesive brand strategy from the ground up. This book guides readers through the four key components of brand strategy: identifying core values, creating a focused brand message, developing a distinctive brand personality, and choosing a consistent set of brand icons.

(Hardback)

Drawing on more than thirty interviews with CEOs from companies such as De Beers, American Express, and Samsung, this book shows readers how to recognize when the core needs reinvention and how to deploy the "hidden assets" that can be the basis for tomorrow's growth.

(Hardback)

Describes the skills that managers will need to identify value shifts in their own industries and to craft the key moves that will determine their ability to achieve and sustain value growth.

(Hardback)

Proves that corporate venturing is the best way to intelligently and successfully test and launch innovative corporate growth strategies. This book presents a four-step approach that enables businesses to create a diversified portfolio of ventures to drive new growth opportunities and optimally allocate people and capital.

(Paperback)

Explains the rise and rise of Apple and the secrets of its success. Reveals how you can learn from Apple to develop compelling ideas and market them successfully.

(Hardback)

Talks about what multinational and local Asian firms must do to compete successfully in post-crisis Asia. This book explores the business realities in Asia, and explains why there will be no going back to the "Asian norm" of the 80s and 90s.

(Hardback)

Part of the "Memo to the CEO" series, this book explains an action plan that lets you refocus your sales force on the right customers; channeling resources into your core businesses; and, preparing for bold moves, such as game-changing acquisitions. It positions you to survive a downturn and emerge stronger once the recovery begins.

(Paperback)

(Hardback)

CEO Shigetaka Komori's own story of why Fujifilm succeeded where Kodak failed, with hard-won lessons for managers and employees everywhere.

(Paperback)

An insiders view of Amazon, perfect for leaders who want to succeed in 21st-century business.

(Hardback)

An insiders view of Amazon, perfect for leaders who want to succeed in 21st-century business.

(Hardback)

(Hardback)

(Paperback)

(Paperback, Export/Airside)

In a rapidly evolving environment, the ability to pivot and change what you do and how you do it can be crucial to survive major disruption - this book shows you how

(Hardback)

In a rapidly evolving environment, the ability to pivot and change what you do and how you do it can be crucial to survive major disruption - this book shows you how

(Paperback)

"A practical guide for business leaders for creating strategy that addresses the conflict between globalization made possible by digital technology and regionalization found on the ground"--