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Impressive Advertising
(Hardback)
By M Abellan
Blue Ocean Strategy + Beyond Disruption Collection (2 Books)
By W. Chan Kim
Brand Hacks: How to Build Brands by Fulfilling the Consumer Quest for Meaning
By Emmanuel Probst
Building a StoryBrand 2.0: Clarify Your Message So Customers Will Listen
(Paperback, ITPE Edition)
By Donald Miller
Building a StoryBrand: Clarify Your Message So Customers Will Listen
Cashvertising Online: How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response
(Paperback, 10th Revised edition)
By Drew Eric Whitman
Competing Against Luck: The Story Of Innovation And Customer Choice
(Paperback)
By Clayton M. Christensen
Confessions Of An Advertising Man
By David Ogilvy
Content Is King: The Complete Guide to Writing Web Content That Sells
By Laura Briggs
Copywriting Third Edition: Successful writing for design, advertising and marketing
By Gyles Lingwood
Copywrong to Copywriter: a practical guide to copywriting for small businesses, small organisations, sole traders, and lone rangers
By Tait Ischia
Creating Superfans: How To Turn Your Customers Into Lifelong Advocates
By Brittany Hodak
Customer Magic The Macquarie Way: How to reimagine customer experience to transform your business
By Joseph A. Michelli
Customer Service Training 101: Quick and Easy Techniques That Get Great Results
By Rene Evenson
Digital Marketing In A Week: Brilliant Online Marketing In Seven Simple Steps
By Nick Smith
Don't Fck Up Your Baby: The Ultimate Guide to Raising Your Newborn Brand
By Coen Luijten
Earn It: Unconventional Strategies for Brave Marketers
By Steve Pratt
Emotion by Design: Creative Leadership Lessons from a Life at Nike
By Greg Hoffman
For the Culture: The Power Behind the World's Most Successful Brands, from Apple to Beyonc
By Marcus Collins
For the Culture: The Power Behind What We Buy, What We Do and Who We Want to Be
Great Customer Service on the Telephone
By Kristin Anderson
Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies
(Paperback, Expanded and Revised Edition)
By Charlene Li
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