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Impressive Advertising
(Hardback)
By M Abellan
Brand Hacks: How to Build Brands by Fulfilling the Consumer Quest for Meaning
By Emmanuel Probst
Branded Interactions: Marketing Through Design in the Digital Age
(Hardback, Revised)
By Marco Spies
Creative Demons and How to Slay Them
By Richard Holman
Different Brains, Different Approaches: Successful Neuro Advertising for Male and Female
(Paperback)
By Huub van Osch
Hegarty on Advertising
(Paperback, Revised and expanded edition)
By John Hegarty
Hegarty on Creativity: There are No Rules
Hidden Persuasion: 33 Psychological Influences Techniques in Advertising
By Marc Andrews
Intelligent Innovation: Three Moves to Design a Winning Strategy for Innovation and Intellectual Property
By Deepika Jeyakodi
Junior: Writing Your Way Ahead in Advertising
By Thomas Kemeny
Lean Marketing: More Leads. More Profit. Less Marketing.
By Allan Dib
No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
(Paperback, 4th New edition)
By Dan S. Kennedy
Ogilvy on Advertising
By David Ogilvy
Printed on Stone: The Lithographs of Charles Troedel
By Amanda Scardamaglia
Profit over Privacy: How Surveillance Advertising Conquered the Internet
By Matthew Crain
The Advertising Concept Book: Think Now, Design Later
(Hardback, Third edition)
By Pete Barry
The Attention Merchants: The Epic Struggle to Get Inside Our Heads
(Paperback, Main)
By Tim Wu
The Voice of the Underdog: How Challenger Brands Create Distinction By Thinking Culture First
By Mike Sullivan
Think Like an Adman, Don't Act Like One
By David Snellenberg
Ultimate Guide to Amazon Advertising
By Timothy Seward
101 Ways to Advertise Your Business
By Andrew Griffiths
236 Different Ways to Write the Same Ad
By Mike Perron
Ad Worlds: Brands, Media, Audiences
By Professor Greg Myers
Advertising 2.0: Social Media Marketing in a Web 2.0 World
By Tracy L. Tuten
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