(Hardback)

How do kids become engaged with brands Does their relationship with them change throughout their life Providing a detailed analysis of kids and branding, the author considers specific models of cognitive development throughout childhood. -- .

(Paperback)

(Paperback)

Unveils practical strategies for overtaking larger competitors in any market, looking at companies like that started out small but quickly dominated by using their opponents' size to their advantage. Using a range of case studies, this title explains how, by taking an approach, you can carve out a larger chunk of any marketplace.

(Paperback)

(Hardback)

Brings together the scholarship on business and politics by one of the leading authorities on this subject. The essays in this volume explore a number of contemporary issues, including the debate over the scope and extent of business power in America, the growth of shareholder protests and consumer boycotts, and more.

(Paperback)

An exploration of the private equity firm Blackstone Group that discusses its history, control of corporations around the world, controversies, founders, and other related topics.

(Paperback)

A completely unique guide to investing your hard earned loot, Kissing the frog translates the mystifying language of money into the language of classic fairy tales and nursery rhymes.

(Paperback)

Inspirational stories of eleven low-income women who are moving their families out of poverty by starting their own businesses

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In this five-week video study, pastor and business leader Jeff Henderson provides practical tools to help Christians communicate to the world what they are FOR rather than AGAINST.

(Hardback)

In the 21st century, intangible resources such as knowledge and social capital have become as necessary to the modern economy as coal, diamonds, and oil were to the past.

(Paperback)

Concerns about people's resistance to facts and knowledge are becoming increasingly serious. This book draws on the social, economic and evolutionary sciences to provide an integrated understanding of the phenomenon.

(Paperback)

With this first of eight volumes, the eminent economist Fritz Machlup launches his monumental inquiry into the production of knowledge as an economic activity. Volume I presents the conceptual framework for this inquiry and falls into three parts: Types of Knowledge, Qualities of Knowledge, and Knowledge as a Product. Originally published in 1981.

(Hardback)

(Hardback)

(Hardback)

(Hardback)

Examines management practices behind Korea's successful transformation from an underdeveloped nation into a major world player. The contributors study the success story and point to the economic policies of government, a well-disciplined labour force, and a homogenous culture.

(Hardback)

(Hardback)

A management guide to labour productivity, detailing longstanding approaches to worker performance and the changes they have undergone, as well as management's responsibilities and industrial engineering functions, made applicable to manufacturing, processing and service organizations.

(Paperback)

In 1974, Maurice Zeitlin published a seminal article in The American Journal of Sociology, criticizing managerial theory and evidence, which ended one era in the analysis of the large corporation's ownership and control and began a new one. He called for research on the capitalist class that would reveal its inner structure--particularly the intera

(Hardback)

(Paperback)

A serial entrepreneur offers a plan for launching successful ventures

(Hardback)

Relying on the First Amendment, the Court has overturned categorical bans on lawyers advertising and, in so doing, prompted a fresh consideration of what promotion, by way of advertising, lawyers may undertake in promotion of their practices and in the service of the public.

(Paperback)

This is a book about the ethics of the legal profession proceeding from one basic premise: our nation is so dependent on its lawyers that their ethical problems transform themselves into public difficulties.

(Paperback, Revised edition)

'The more I read the Bible, the more evident it becomes that everything I have ever taught or written about effective leadership over the past 25 years, Jesus did to perfection. He is simply the greatest leadership role model of all time.' -Ken Blanchard