(Hardback)

An analysis of the variables that can make or break marketers in the food industry, and a useful lesson on how to distinguish one from another.

(Hardback)

In less than 30 years, the Japanese automobile industry has risen from obscurity to become the world's leading automobile producer.

(Hardback)

(Hardback)

In 1977 Brazil initiated the market reserve policy to protect and reserve its domestic market for its own computer manufacturing companies. This work investigates to what extent the policy, so carefully fashioned, fell short of its target and left Brazil with expensive and poorly made products.

(Hardback)

(Paperback, 2nd edition)

(Hardback)

This book analyzes the causes underlying the decline of the United States steel industry and the impact of that decline on our institutions of procedural democracy.

(Hardback)

David Goldenberg offers new insights into the structure, price and nonprice behavior, and performance of a large and technically advanced industry. Two chapters focus on the price aspects of the industry's behavior, including price trends, cyclical and short-run behavior, price structures, and selling terms, as well as nonprice behavior.

(Hardback)

(Paperback)

Tells the story of the people who live and work on US tobacco farms at a time when the global tobacco industry is undergoing profound changes. This book explores the cultural and ethical ambiguities of tobacco farming and offers concrete recommendations for the tobacco-control movement in the United States and worldwide.

(Paperback, Revised edition)

The great Tidewater planters of mid-eighteenth-century Virginia were fathers of the American Revolution. This book focuses on how elite planters gave meaning to existence. It examines the value-laden relationships that led from tobacco to politics, and from agrarian experience to political protest.

(Hardback)

Tobacco addresses the many interrelated controversies surrounding the historical and current use of tobacco and presents a clear, objective, and thorough treatment of this contentious public health and legal issue.

(Hardback)

In addition, Chambers offers special features that include a look at the colorful people associated with Toyota, interesting trivia, a Toyota time line, a focus on products, a look at how the company treats and trains its workers, and where the company is headed.

(Paperback)

In addition, Chambers offers special features that include a look at the colorful people associated with Toyota, interesting trivia, a Toyota time line, a focus on products, a look at how the company treats and trains its workers, and where the company is headed.

(Paperback)

Presents a study of the interactions between American managers and workers and their top Japanese bosses at a Mazda auto plant in Michigan. The authors find that no matter how hard an individual tries to "become Japanese" their advancement will be limited by the fact that they are not.

(Hardback)

(Paperback, 2nd edition)

(Paperback)

(Hardback)

With unique blend of original reporting and deep analysis, journalist Edward Niedermeyer reveals the ugly reality hidden behind Tesla's popular mythology and explains why Tesla is more likely to end up as a transitional figure in automotive history than the next industrial juggernaut.

(Paperback, Main)

An urgent call to build a new model for the pharmaceutical industry, from the multi-award-winning Times journalist.

(Paperback)

Highly illustrated history of one of the World's most recognised and loved brands.

(Paperback, 3rd ed.)

Revised edition of International retailing, c2007.

(Paperback, 5th ed.)

(Hardback)

Ultra-processed and secretly produced foods are cheered by consumers and investors because they are plant-based--often vegan--and help address societal issues. An investigative reporter pokes holes in the mania behind today's changing food landscape and clearly shows the trade-offs of replacing real food with technology-driven approximations.ximations.