(Hardback)

Two experts show entrepreneurs how to execute advertising campaigns and maintain a unified message when advertising and communicating with customers.

(Hardback)

Like a detailed trail map through the jungle of finance, this book guides readers past small-business financial pitfalls, showing readers how to fine-tune operations and enhance profitability.

(Hardback)

There are few absolutes in business, but here is one: Thriving businesses employ a superior team. In this book, business veteran Ken Tanner guides entrepreneurs through the three critical components of staffing a businessrecruiting, teambuilding, and retention.

(Hardback)

Everyone knows the typical entrepreneurial success story: A couple of entrepreneurs have a great idea, work their tails off to establish the business and, before long, they're set for life.

(Hardback)

In addition to helping you level the playing field with technology salespeople hawking everything from handheld devices to complex networks, Rhoads answers the following questions:

How do I get the promised benefits of information technology

(Hardback)

Planning your new business starts here. This invaluable guide arms entrepreneurs with all they need to know to research and analyze potential markets-key steps in constructing effective marketing plans, establishing sound financial forecasts, and finding backers.

(Hardback)

This practical book takes the entrepreneur past the business plan and into the toughest business game they'll ever face-self-management for daily and long-term success.

(Hardback)

Where do you get capital What are investors looking for How do you ask for money in a way that gets results This book answers these and many other critical questions. It also shows how to develop long-term relationships with financial partners - the people who can help keep a business humming throughout its life.

(Hardback)

The final entry in this all-you-need-to-know series summarizes the best points in the previous 12 books, updates many of them, and integrates must-have knowledge into a unified, indispensable whole.

(Hardback)

The consummate sales pro helps entrepreneurs and their salespeople improve results by selling more goods or services more consistently-and at higher price points and greater margins.

(Hardback)

It's one thing to come up with a good business idea, and quite another to marshal the people, money, and other resources entrepreneurs need to make the dream a successful reality.

(Hardback)

Entrepreneur, ad man, and writing teacher Dennis Chambers shows how entrepreneurs can persuade people, through skillful writing, to pony up capital or contracts. This book is about how to be persuasive in two key skills in business: writing proposals and writing business plans.

(Hardback)

Drawing from fifty years of experience, research, and observation in entrepreneurial strategy, Tom Cannon offers a game plan for entrepreurs. At the heart of the book is an emphasis on how entrepreneurs can execute ambitious visions and strategies by mastering the basics and recognizing opportunities to continuously improve and innovate.

(Paperback)

(Hardback)

A rich description of the entrepreneurial process based on representative samples of nascent entrepreneurs and new firms, with emphasis on the contributions of these new firms to economic growth, special situations of women and minorities, and implications for government policy.

(Paperback)

A concrete plan for putting emotional Intelligence (EI) to work makes all the difference---and here is yours. The EQ Difference delivers real examples, self-assessment tools, team-focused exercises and more to help you leverage EI, raise your organizations emotional quotient, and fuel a surge in productivity and morale that will boost your bottom line.

(Paperback)

For smart and strategic hiring managers looking to take their evaluation skills to the next level, this practical guide provides 250 behavior-based questions to help you asses the emotional intelligence (EQ) skills of job applicants

(Hardback)

In this book, David Davenport covers all aspects of the equity manager search from finding the right names through evaluating the performance of the equity manager after he or she has been hired.

(Hardback)

Leadership, not necessarily a national industrial policy, is the key to restoring America's competitiveness in the global economy--and the key to leadership is the ability to think, not management charisma or personality traits alone.

(Hardback)

This volume represents discussion and comments from a conference of academics, corporate executives, and federal officials examining the ethics of mergers, acquisitions, and takeovers.

(Hardback)

This insightful guide showcases a new psychological framework through which business leaders can transform themselves and their organizations.

(Hardback)

This work traces the historical and philosophical development of the modern corporation through Hellensitic, Judaeo-Christian theologies, with particular emphasis on the social, political and economic impact of rationalistic science.

(Hardback)

An examination of the process of executive decision making and problem solving which offers a new model for considering solutions.

(Hardback)

Written by leading executive search consultants and human resources executives this book provides coverage of the mechanics of business executive recruitment, focusing particularly on the interaction between corporate personnel professionals and the headhunters who serve them.