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7 Secrtes of Persuasion: Leading-Edge Neuromarketing Techniques to Influence Anyone
(Paperback)
By James C. Crimmins
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
By Perry Marshall
Brand Seduction: How Neuroscience Can Help Marketers Build Memorable Brands
By Daryl Weber
Brand Thinking and Other Noble Pursuits
(Hardback)
By Debbie Millman
Connected Strategy: Building Continuous Customer Relationships for Competitive Advantage
By Nicolaj Siggelkow
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads): Bonus Article: An Interview with Andris Zoltners
By Harvard Business Review
How Brands Become Icons: The Principles of Cultural Branding
By D. B. Holt
How Customers Think: Essential Insights into the Mind of the Market
By Gerald Zaltman
Market Your Business
By Jeanette Maw McMurtry
Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers
Networking Like a Pro: Turning Contacts into Connections
(Paperback, Second Edition)
By Dr. Ivan Misner
No B.S. Grassroots Marketing: Ultimate No Holds Barred Take No Prisoners Guide to Growing Sales and Profits of Local Small Businesses
By Dan Kennedy
No B.S. Guide to Brand-Building by Direct Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
By Dan S. Kennedy
No B.S. Guide to Maximum Referrals and Customer Retention: The Ultimate No Holds Barred Plan to Securing New Customers and Maximum Profits
No B.S. Guide to Successful Marketing Automation: The Ultimate No Holds Barred Guide to Using Technology, Automation, and Artificial Intelligence in Marketing
No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich
(Paperback, 3rd Edition)
No B.S.Trust-Based Marketing
No BS Marketing to Seniors and Leading Edge Boomers
Obsolete: How change brands are changing the world
By Chris Baker
Team Code of Honor: The Secrets of Champions in Business and in Life
By Blair Singer
The Advertising Solution: Influence Prospects, Multiply Sales, and Promote Your Brand
By Craig Simpson
The Brand Mapping Strategy: Design, Build, and Accelerate Your Brand
By Karen Tiber Leland
The Business of the 21st Century
By Robert T. Kiyosaki
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